Bosnia and Herzegovina, a land of breath-taking natural beauties and everlasting historical and cultural heritage, largely matches the new market travel trends particularly requirements of the travelers who are looking for new destinations, adventure and authenticity.

This beautiful country has so much to offer for those people who seek different experiences, away from the crowd, whether they are looking of skiing, rafting, hunting or patient bird-watching. Those who search for more cultural tourism will be able to relive centuries of history by visiting many vestiges and heritage dating back to Roman, even prehistoric times.

With its rich tourist offer B&H can satisfy the needs of the global travelers regardless of their budget and preferences. Moreover, the tourists will enjoy B&H gastronomic offer of different traditional and organic dishes.

The most promising tourism segments:

Ski and Mountain tourism
Spa tourism
Cultural Heritage & Religious tourism
Adventure & Sports tourism
Sea tourism
Tourism sector in B&H has an enormous potential for development, possessing all preconditions to play a significant role within the country economy. Consequently, tourism development in B&H was recognized as one of the top priorities of an overall national economic development policy.

Significant efforts have been put into creation of a favorable business and investment environment for potential investors.